greeting card printing

Christmas Card Controversy 2009

Christmas Card Controversy 2009

Gossip, scandal, and holiday printing. Usually, at this time of year, I put together a post about Christmas card design by creating a gallery of celebrity holiday cards and critiquing them. But celebrity cards aren't at the center of the card printing gossip this year. What does have our interest in 2009 is cards that are stirring up controversy. British comic Ricky Gervais sent out an e-card effectively chastising his fans and mocking fellow celebrities for the shameless commercialization of the holidays. And that was one of the least gossip-worthy moves of the season, largely thanks to bloggers who love to get their scandal on: Too Political! Across the pond, UK politician Alex Salmond is just as scandalous for his overtly politicized holiday message, which features a little girl carrying a Scottish flag: Too Offensive! Not surprisingly, here at home, Hustler is getting everybody's Christmas sweaters in a bunch with a religiously irreverent joke card: Too Naked! Writer Bob Cringely […]

This Holiday Season, Give the Gift of Printing

This Holiday Season, Give the Gift of Printing

A truly unique offering. The last few weeks of pre-Christmas craziness are upon us. And at this time of year, we often ask ourselves: what do I get for someone who has everything? Ever considered printing? It might sound like an unusual gift, but that's exactly what makes it so special. Here's a list of ten great printing gifts you can get for that hard-to-please loved one this holiday season: 10. A vehicle wrap A colorful, removable, vinyl cover for your car or truck isn't just a great business ad. Kids wanting to bring some personality to that 'gently used' first car love vehicle wraps because they can be printed with the patterns or images of their choice. And when trends or interests change, the vinyl coating can be removed as easily as a sticker. 9. Stickers Kids love stickers. So do all of us who are young at heart. You might not want to give 1000 as a gift, […]

e-Cards for Christmas – Really?

e-Cards for Christmas – Really?

There are plenty of times to save paper. This is not one of them. We all know that the holidays have become a little…commercialized. The relentless marketing, the no-holds-barred spendfest, kicking things off the day after Thanksgiving with an event as grimly-titled as 'Black Friday.' It's not exactly the season grandma remembers from when she was a little girl. This year, however, budgets are tighter, and it's not gonna hurt anyone to do a bit less spending and a bit more loving. All over the world, handmade gifts are still a standard part of Christmas, so go ahead, bake some cookies, make a wreath, sing some carols, there's lots of fun you can have for free around the holidays. The one place you should not settle when it comes to the holiday season is on your greeting cards. If you're feeling tempted to send out e-cards this year, don't succumb! The only time an e-card should ever be sent is […]

NYE Print Advertising That Stands Out, And Takes A Stand

NYE Print Advertising That Stands Out, And Takes A Stand

This is what two-sided printing is all about. New Year's Eve is the perfect case study for the importance of print advertising that stands out. There are a million parties going on, and every one claims to be the biggest, the loudest, and the most fun. On billboards and sign posts, party printing competes for attention, not just to catch the eye, but to convince passersby to go home, gather up their posse, and purchase pricey tickets in advance. That's quite the tall order. So, to bolster NYE party poster printing, many venues also print handbills that can be pocketed and examined later. This combination poster-handbill printing strategy is a good one, but I was really impressed when a friend brought this piece of print advertising to my attention: The piece of printing starts out looking like a regular handbill. Fun, nothing spectacular, but bright enough to be worth picking up and slipping into your pocket. The print ad gets […]

Celebrity Christmas Cards 2008

Celebrity Christmas Cards 2008

Design decisions of the rich and famous. Over the last couple of months, we've been doing just a little, tiny bit of greeting card printing. Businesses, charities, and even the occasional family send out, oh, bazillions of cards during the holiday season, some designed by spirited individuals, some carefully assembled by crack design teams. But, of course, the most important cards sent out every year are those sent by celebrities. In 2007, we showcased the best, and the worst, of celebrity greeting card printing, and it was such a hit we're doing it again in 2008. Martha Stewart sent out a classically elegant card this year. The photo was taken by Herself of a corner of her farmland property. Perfect example of how you can do everything perfectly, and still come across as not really having a personality. The President also chose an image seen from a window of the White House as the perfect seasonal message. The whole gazing-out-the-window-at-my-domain […]

10 Ways Out of Work Designers Can Market Themselves Offline

10 Ways Out of Work Designers Can Market Themselves Offline

1-5 After a heyday that seemed like it would never end, the tech industry is finally suffering. I'm not trying to rub it in, it's just a fact that layoffs are happening, startups are faltering, and designers and developers are having to look for work where work once came looking for them. Depressing as this sounds, there's really no better time to look to the future in a positive way. Be light on your feet, try new things, get out of the box and don't be afraid to experiment. In search of sustenance, many techie creatives are beginning to look away from the computer and towards the big old world outside. After all, when emailing, Twittering, and all-round internet living fails, the best thing you can do is get out there and start networking offline. With this in mind, Hotcards presents 10 ways you can use low cost printing to fuel your next big career step: 1. Print New Business […]

Celebrity Christmas Card Designs

Celebrity Christmas Card Designs

Diamonds might be forever, but they're not exactly clever card design. Elizabeth Taylor's 2007 greeting card design: Famous people have long Christmas card lists. I'd guess that many celebrities send out a few thousands cards during the holiday season. And with a sleighload like that to contend with, you're not gonna use…ugh…desktop publishing to design and print your cards, right? Big celebrities must use professional greeting card printing services, and probably cool card designers, too. Or, at least, that's what I imagine I would do if I was a movie star-cum-California governor. In reality, the celebrity greeting cards I've seen this season have been exercises in hackneyed themes and cheeseball design. Check out the full glamour shots here. Maybe I'm being too hard on our beloved celebrities, but in the end, isn't the true spirit of Christmas all about fresh, tasteful design choices? Correct me if I'm wrong.

Political Holiday Card Design Choices

Political Holiday Card Design Choices

The good, the bad, and the unforgivably ugly. Ever since British Queen Victoria sent out the first 'official' Christmas card in the 1840s, holiday cards have been an essential part of the political printing arsenal. But as the years have passed, the design of those holiday greetings has become increasingly contentious. Developing the right print design of your Christmas card has become as much a piece of political maneuvering as sign and booklet design. This year, the official White House Christmas card went out to almost 2 million recipients. Based on this year's design, it seems that the days of the nondenominational holiday greeting are passed, at least as far as the GOP is concerned. The liberal media is up in arms over the greeting card printing signed by George and Laura Bush, which is designed around an extremely religious message that comes off almost more like a lecture than a holiday greeting. The image on the front is a […]

Christmas Card Printing

Christmas Card Printing

The true history of one of the holidays' print design essentials. The Christmas season sees more greeting card printing than any other. After all, the Christmas card was the original greeting card. “It's tradition,” as my grandmother always says. But where did this particular tradition start? In its earliest days, the Christmas card wasn't printed, but handmade, usually by artisans commissioned by well-to-do families to generate some Christmas cheer. Originally, Christmas cards served as symbols of the wealth and status enjoyed by those who could afford to have the most beautiful and elaborate designs produced. Christmas card printing began in 1843, with a shrewd British businessman named Sir Henry Cole. Cole wanted a slick, professional-looking card that he could send to friends and acquaintances (read: “business contacts”!), and so he commissioned artist John Calcott Horsley to create a festive design. This first commercially produced Christmas card was printed in a lot of 1000. Although the history books don't say so […]

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