giant full color printing

Massive Full Color Printing

Massive Full Color Printing

You've seen the vehicle wrap, now check out the building wrap! I'm always interested in printing projects that are mind-bogglingly massive. Vehicle wraps on buses fall into this category, as do billboards, jumbo banners, and those truly epic ads covering the entire side of a downtown highrise. Check out this AdAir production in Dubai – the Guinness World Record holder for the largest banner ad ever! But I've got to wonder, during a time of economic downswing, are we going to see advertisers opting for smaller, more economical forms of printing, like business cards, club cards, and flyers? As it is the absolute epic peak of elections season, it's hard to spot money-saving trends in the U.S. October is THE month for election campaign printing and political printing, so massive billboards, banners, and vehicle wraps are still extremely popular. It's almost like campaigners are just trying to ignore the whole economic recession thing until after the elections. Over in Europe, […]

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