Culture

The Legacy of the Hotcards Burn

Culture 10.18.2018
The Legacy of the Hotcards Burn

  This week marks 5 years since we broke a Guinness World Record for Most Number of People Performing Simultaneous Full Body Burns. In 30 seconds we lit 21 people on fire to raise $10,000 for charity. Now, you’re probably wondering what self-induced body burns and World Records has to do with print and promotional materials, and the honest answer is nothing.   It does, however, have something to do with leaving an impact and making a statement. We brought our hometown of Cleveland, OH together to Unite + Ignite for a cause and in the process, Hotcards rose from the ashes as a brand that was doing things differently.   In the days following the Hotcards Burn, it was making international headlines. People weren’t talking about Hotcards’ services or ordering thousands of business cards from our online store, but rather, they were talking about what an untraditional brand it must take to do something this outrageous, just because. For […]

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