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A Nice Shout-Out

From Michael Surtees at DesignNotes!

There's a really nice post about the blog over at DesignNotes today. An excellent day for it, indeed, as we are thick into the Ohio Primary Elections! (Don't forget to votevotevote!) DesignNotes is a very cool blog that, “tries to see life filtered through design as opposed to placing design on a pedestal.” As soon as I saw those words, I knew that I was going to love Michael's blog! Definitely check it out, as he does some funny, insightful election coverage himself.

As you must know if you've ever read any of my posts around here, looking at design through the practical lens of the printer's craft is what we are all about. What works in a given environment? What is affordable? What is good for the planet? What are people going to relate to in a meaningful way?

When print design, and design in general, becomes mired in abstraction, it forgets its purpose, which is to communicate meaningfully with a wide audience of different people. Of course, that's never more important, in full color printing or in design, than to campaigns during election season.

Election campaign printing is a language and a conversation all its own, which is why it's so worth listening to. Thanks for listening, Michael!

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